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Table 6 Frequency of comments regarding negative aspects of design/layout for all 14 sample messages

From: How does this message make you feel? A study of user perspectives on software update/warning message design

Code

Image #

1

2

3

4

5

6

7

8

9

10

11

12

13

14

No “cancel” button

2

4

1

  

1

   

1

 

1

  

No “remind later” option

3

1

 

3

  

2

  

1

3

   

Color is bad

1

9

 

1

2

8

1

5

1

2

    

Layout is bad

5

2

7

9

8

3

4

12

1

8

8

2

4

12

Looks malicious/fake

4

10

 

7

17

2

 

4

1

2

1

 

3

 

Small font/hard to read

 

1

3

6

 

3

7

4

     

4

Looks confusing

 

1

4

9

4

1

4

10

 

6

 

2

1

 

Doesn’t seem important

  

8

6

1

4

4

6

2

4

7

3

2

5

No option to learn more

  

2

1

    

1

  

3

  

Not noticeable

  

2

4

 

3

1

   

1

 

1

14

Looks boring

   

10

 

6

2

2

2

4

2

 

4

 

Unfamiliar logo/design

    

8

1

1

 

1

   

2

 

Total

15

28

27

56

40

32

26

43

9

28

22

11

17

35