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Table 8 Discriminant validity of this study

From: Featuring the e-service quality of online website from a varied perspective

  SQ AC CC NC LI AI WTPM
SQ 0.935       
AC 0.320 0.871      
CC 0.145 0.521 0.888     
NC 0.411 0.632 0.626 0.788    
LI 0.436 0.585 0.429 0.561 0.860   
AI 0.547 0.629 0.417 0.626 0.679 0.868  
WTPM 0.321 0.387 0.423 0.524 0.436 0.553 0.916